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Counterfeit Showdown: Ferragamo, Amazon, and the Fight for Authenticity
The Battle Against Counterfeit: A Phase-by-Phase Analysis Phase 1: The Battle Begins In a move that shook the counterfeit market to its core, Amazon and

A Parveneus Guide Through Recession
As 2022 unfolded, the global economy was thrown in for a spin. The after-effects of the worldwide pandemic still persist, and the depression in the

Hermès versus Namilia: Art or Infringement ?
Namilia’s Bold SS24 Collection and Legal Battle Namilia, a Berlin based brand known for its aesthetic of unapologetic, bold political statements, sex-positivity is often in

Boys over Flowers: The IP in Romance
Are you even a K-drama fan if you haven’t swooned over Lee-Min Ho playing Goo Jun Pyo in the famous K-drama series “Boys over Flowers”?
The Buzz Around Quiet Luxury
“IF YOU KNOW, YOU KNOW” In the fashion industry especially in luxury fashion, craftsmanship and marketing go hand-in-hand i.e. brands not only spend a considerable

PAID OR UNPAID ACTOR? EXPLORING THE TUSSLE BETWEEN INFLUENCER MARKETING AND THE CONSUMER’S RIGHT TO KNOW
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YOU CANNOT SUE FOR BIRKIN
The verdict on the Anti-trust lawsuit pending against Hermès is finally out! In March 2024, a class action lawsuit was filed by Tina Cavalleri, Mark

Nostalgia is my Roman empire: A Critical Examination of Film Title Recycling
Too often, we hit the play button only to realise that what we thought was the video of our favourite classic is in fact another

THE BATTLE OF TRENDSETTERS: ECONOMIC PARASITISM EXPLAINED
Exclusivity is the lifeblood of every luxury brand. Fashion sustains on originality, hence the need to guard the aura of uniqueness. In an industry where

Pattern Trademarks in Handbags: Lessons from the Bao Bao Case
From Handbags to Power Plays For most people, a handbag is far more than just a utilitarian object to carry essentials. It is a personal

Nayanthara v. Dhanush: 3-Second Clip Sparks ₹10 Crore Copyright Clash
In a case that feels like a perfect storm of courtroom drama and cinematic spectacle, a seemingly innocuous three-second clip has triggered a ₹10 crore

Rolex vs BeckerTime: Trademark Infringement and Legal Battle
When it comes to the rarefied world of luxury timepieces, few names resonate with the same authority and prestige in the luxury space as Rolex.
Trade War Fallout: How Tariffs Are Reshaping Luxury
The trade war didn’t just hit factories it hit fashion’s fantasy. As tariffs climb and global tensions rise, luxury finds itself caught between politics and






