Thursday, 21 May 2026
Est. 2021 · Fashion · Law · Culture · Luxury
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James Bond Trademark Dispute: Could 007 Lose His Name?

James Bond across years

James Bond is more than just a spy – he’s a brand, a cultural juggernaut with a legacy spanning over seven decades. Created by British author Ian Fleming. Bond first appeared in Casino Royale (1953), a novel that presented the sharp-witted yet ruthless secret agent known by his codename, 007. Fleming, a former naval intelligence officer, infused the character with real-world espionage tactics and a signature sense of style, setting the stage for a franchise that would go beyond literature and dominate global cinema.

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