onAugust 4, 2025

Decoding Well-Known Trademarks

6 min read

‘SUPREME’ gains the “well-known” status in India

To read this post, subscribe or upgrade. Already a member? Sign in

Required plan Free, Raven Member

Keep reading — full access

Subscribe to unlock this article plus the member archive.
Cancel anytime.

View plans

Membership BENEFITS

Full posts, newsletters, and everything we publish for subscribers.

Full articles and searchable archive
Expert insight from our editorial team
Member-only updates and newsletters
Early access where we offer it

Explore more →

This is highly beneficial for the brand, since all of its trademark applications had been currently facing objections from the Trademark Registry post the examination, due to a lack of clear distinctiveness. Not only will the Delhi HC’s judgement provide protection of the ‘SUPREME’ mark against any unauthorised use but also enable it to register its mark in India, without having to go through the tedious process of trademark registration.

Shaina Khurana

onAugust 4, 2025