Warner Bros. vs Doodstream.Com Et Al. – Copyright Infringement on Rogue Cyberlocker Website
The Plaintiffs, Warner Bros. Entertainment Inc., Amazon Content Services LLC, Columbia Pictures Industries, Inc., Disney Enterprises, Inc.,…
Van Cleef & Arpels Men’s Jewellery – The Rise of Male Consumers in Luxury Trends
Are Men Taking Over Van Cleef & Arpels? Van Cleef & Arpels: A Legacy of Feminine Elegance Van Cleef & Arpels has created a name…
Decoding Well-Known Trademarks
‘SUPREME’ gains the “well-known” status in India In the case of CHAPTER 4 CORP. VERSUS DHANPREET SINGH TRADING AS M/S…
Retinol Regulations EU – A Game Changer for Skincare
Retinol, a form of Vitamin A is arguably one of the most loved and widely used skincare ingredients on the market with products that come in a…
Can You Sue for Not Getting a Birkin ?
Hermès is engaged in yet another lawsuit, however for a company which has always been vigilant in protecting its brand, it is surprising to…
Monaghan Jeans Trademark Case – Decades Long Battle with Diesel
The fashion world is fiercely competitive, where brand identity reigns supreme. A recent court case in Ireland showcased this, exposing a…
Co-Branding in Fashion
One of the most interesting and successful marketing phenomena adopted by the fashion industry is Co-Branding. WHAT IS CO-BRANDING?…
Truth Behind Clean Beauty
“COMPLETELY NATURAL” “THE GOODNESS OF NATURE” “NON-TOXIC AND CHEMICAL FREE” We often come across these phrases or claims while buying beauty…
‘dupe’fluencer
Social media, nowadays, seems to have been hijacked by the recent ‘dupe’ culture. Influences across social networking sites have been posting…
Eau De Exclusivity: Aldi Sud’s Perfume Peril & Luxury Brand Prestige
In the arena of luxury goods, the importance of prestige and exclusivity is paramount. In order to maintain and elevate the same, brands opt…