Divey RanaFeb 20LUXURYIs an Icon Too Artistic to Trademark? Italian Court Ruling on Vespa Design Raises IP Protection DebateOn November 28, 2023, the Italian Supreme Court rendered a significant judgment in the case of Piaggio versus Zhejiang ZhongNeng Industry...
Mrudula KaleFeb 13LEGALLeaping Cat Lawsuit: Puma Protects Iconic Logo Against Copycat Lion PUMA, also known as one of the most worn sportswear brands in India is recognised popularly through its iconic logo featuring a “leaping...
Divey RanaDec 5, 2023CASE STUDYThe Secret Sauce Behind Apple's Success: A Case Study in Brand BuildingApple Inc. is a global technology icon renowned for its innovation and design excellence. One of the most famous technology brands known...